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Brainstorming25 topics
Idea storm
A structured brainstorm that separates raw ideas from the ones worth building, so a fast session still ends with a decision.
Previewbalanced layout · candy theme
What is inside
- Idea storm
- The question we are answeringKeep the framing narrow. A vague question produces vague ideas.
- Write it as a single sentence
- Who is it for?
- What would success look like?
- Wild ideas
- No constraints — quantity first
- Bad ideas welcome
- Build on someone else’s
- Grounded ideas
- Things we could ship this quarter
- Things we already half-built
- Things a competitor does well
- ThemesGroup similar ideas after the divergent round, not during it.
- Cluster 1
- Cluster 2
- Cluster 3
- Shortlist
- Highest impact
- Cheapest to test
- Most reversible
- Next step
- Owner
- First experiment
- Decision date
Make it yours
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